Chloé

A fun fact about Chloé is that it was founded in 1952 by Gaby Aghion, who coined the term “prêt-à-porter” (ready-to-wear) to describe the brand’s approach to fashion. Chloé played a pivotal role in revolutionizing the fashion industry by introducing luxurious, ready-to-wear clothing as an alternative to traditional haute couture. This innovative concept made high-quality fashion more accessible to a broader audience, marking a significant milestone in the evolution of fashion retail.